The northeast of England is not a place you'd normally associate with a late-night soul soundtrack. The birthplace of indie luminaries such as the Futureheads and Lauren Laverne is not where you would look first for the kind of crackly, dubstep-indebted experiments being conducted by newcomer Lulu James.

Labeled as the diva of electronic soul, Lulu James' musical flirtations with various music genres such as dubstep, R&B, soul and electro have caused an upbeat stir. With her single "Closer" storming dance floors, one should expect from her new single "Sweetest thing" a loud electrifying soulful performance.